Vanessa Feng • Jun 16, 2024

Double Opt-In

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🤝 What is Double Opt-In?

Double Opt-In is a process where both parties—the founder and the champion—must agree to connect before any interaction takes place. This means that when a founder expresses interest in connecting with a champion, the champion must also agree that the match is a good fit before any further communication occurs.

🤝 Why Double Opt-In?

  • Quality Over Quantity: We believe in fostering lasting & effective connections that are truly valuable. Double Opt-In ensures that both founders and champions are equally committed, leading to more meaningful and productive interactions.
  • Respecting Time and Expertise: Champions are busy professionals with valuable insights to share. By allowing them to opt-in, we ensure that they are only engaging with founders whose projects align with their expertise and interests. This mutual respect creates a more positive experience for everyone involved.
  • Tailored Guidance: With Double Opt-In, the matches on Rappo are not just algorithm-driven; they are human-driven. Champions have the ability to choose the founders they feel they can truly help, which leads to more personalized and effective guidance.
  • Building Stronger Relationships: Because both parties have agreed to the connection, the relationship starts on a foundation of mutual interest and respect. This leads to stronger, longer-lasting partnerships that go beyond just one-off advice sessions.

Rappo operates strictly on a double opt-in process. It’s not just about making a connection; it’s about fostering long-term success. By ensuring that both parties are fully committed in the relationship from the start, we help build partnerships that lead to real, measurable results.